The stock market has been cruel to streamers of late but there is promise of future bounty for those who can weather the storm. When the streaming industry appears to be turning towards AVOD, there’s one player who has got an impressive head start on the rest of us, despite what its stock price suggests. Here’s a look at what Roku could be doing right.

The world loves to see the fall of a giant and news of falling subscribers for Netflix and other streaming services was met with glee by some corners. Here is why those falling numbers should be taken with a pinch of salt and an exploration of the various ways in which they cannot be seen as the sole indicator of success or failure and how plenty of companies are finding profits in the streaming market as it is today.

Live streaming is constantly developing in real time and that does not only apply to the stream itself. As infrastructure, software and hardware develop, any company looking to excel in this field needs to be sure that they are asking the right questions when it comes to technology investment to make sure their expenditures will make sense for their future success. Follow these five simple steps to make your live stream delivery is firing on all cylinders, today, tomorrow and far into the future. 

Live sports stream needs to be just that: LIVE. This poses a major challenge for sports events where viewers are not disposed to forming an orderly queue and the Super Bowl sees millions of people hop on our stream at once. Here are some of the ways the Fox Network have learnt to deal with that.

The C in CTV stands for connected. As OTT services see huge subscription dips, the connection that advertising on their platforms may not only be the lifeline they were looking for, but it could also better serve consumers and marketers in a multi-platform, multi-device ecosystem.

Live streaming is a cost effective way to broadcast your company across the globe and amplify the reach of everything from intimate seminars to huge corporate events online. Even the largest auditoriums are limited but the internet offers your events limitless capacity and adaptability.

We are entering what many describe as the Third Act of the internet, a chapter that will be more dynamic, adaptable and interactive than anything that has gone before. While this evolution promises great things, it also means that content will become more complicated. Client expectations, however, remain the same: they want the highest quality as quickly as possible. System 73 examines what will make that difficult and how delivery can be improved now.

Multi-screen use, the use of more than one screen to add to your entertainment experience, is nothing new. Whether it’s tweeting about your favourite reality show on your smartphone while watching it on TV, commenting on a football game in real time or looking up where you recognise that actor from, we’ve been doing it for years. Nowadays, over ¾ of us use more than one screen simultaneously while consuming media.

NAB Show is back! Last month, we joined over 52,000 people from more than 150 countries who made their way to the Las Vegas Convention Center for the National Association of Broadcasters Show (NAB).‍After two years away, one of the highlights of the content industry’s calendar had returned.

The metaverse, the continued OTT war, and the return of live sports have come together to create a new landscape in which quality of experience (QoE) is somewhat taking a backseat to more engaging options. However, these new video formats and competitive landscape leave no room for error as has been the case for the past several years.

After the Grammys’ viewership numbers hit a record low in 2021 and multiple media outlets claimed the Oscars had lost touch with viewers, how did 2022 shape up for the two juggernauts of the award ceremony industry?

Companies like Meta, Microsoft, and Epic Games are investing heavily into what some people believe to be the future of content consumption. With predictions of the AI and AR industry reaching up to $1 trillion in value by 2024, it’s time for streaming companies to start getting their foot in the door. Let’s go over what you need to know.

More than 112 million people tuned in to watch the L.A Rams take on the Cincinnati Bengals at the SoFi Stadium on February 13, 2022. But how does that number compare to other years, where were people tuning in from, and which ads were must-see TV?