Gain visibility into internet congestion, reduce delivery costs and keep customers happy with better QoE
The internet is an incredibly complex and rapidly changing environment involving billions of nodes and an infinite number of potential data paths. The problem lies in the Border Gateway Protocol.
It directs data over routers which reflect the fewest number of hops – without regard to available capacity of nodes and links along that path. It uses an uninformed spray and pray methodology that utilizes multiple bitrates to deal with congestion.
Current solutions add more hardware to meet the growing demand for data throughput, and it has yet to prove to work. This approach does not support heavy data loads for 4K, 8K, and Metaverse, which requires between 10X and 100X the bandwidth.
Incrementally fixing a broken process does not work, and a new approach is required.Transporting data through the open internet is, at its core, a transportation problem, no different than delivering packages. If packages are sent via the shortest route but its congested, they must be delivered through an alternative route - the same goes for content delivery.
It revolves around determining the capacity and demand given the infinite variability of the internet. Until now, using transportation optimization was considered a mathematically unsolvable solution.
Into the entire delivery path – not just the last or first mile, but the critical middle mile where the majority of congestion occurs largely as a result of spikes in concurrent demand associated with linear (live) events
Automated routing decisioning for your content delivery infrastructure to beat congestionLearn more
Automate your deliver while dramatically decreasing your operating costs while guaranteeing top QoELearn more
Our set of solutions are all powered with Edge Analytics' visibility over the entire delivery path (first, last & middle mile). They utilize supervised AI to generate forecasts of the true capacity and demand. Our AI model outputs data that is then used as input for the transporation optimization model.
94% achieving bit rates at the highest encoding rate