System73 is heading to SportsPro Madrid 2025, one of the year's most highly anticipated gatherings for global sports media and technology leaders. From November 18 to 19, the event will be at the Meliá Castilla in Madrid. It'll bring together broadcasters, rights holders, and innovators to talk about the next chapter in streaming, fan engagement, and digital transformation in sports.

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Key details

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• Event: SportsPro Madrid 2025
• Dates: 18–19 November 2025
• Location: Meliá Castilla, Madrid
• System73 on the ground: Jonathan Gibson, Chief Revenue Officer, System73
• Focus: Making streaming more profitable, sustainable, and scalable

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About SportsPro Madrid

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Each year, SportsPro Madrid is the go-to meeting point for the global sports broadcasting community. SportsPro Madrid 2025 focuses on the key forces shaping the future of sports media: monetisation, OTT and streaming, social media, artificial intelligence, and production innovation. The two-day agenda will explore how rights holders and broadcasters are building direct-to-consumer models, leveraging AI to optimize workflows, and using data-driven storytelling to engage fans and grow revenue.

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About System73

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At System73, we help broadcasters and OTT providers deliver live and on-demand content more efficiently and at lower cost. Our AI-powered Edge Intelligence solution enables the delivery of live video through a secure, centrally orchestrated peer-to-peer network, ensuring exceptional quality of experience (QoE) for viewers while reducing dependence on traditional CDNs.

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Edge Intelligence has already proven its value during high-profile global events such as the UEFA Champions League Final and CONMEBOL Copa América Final, where it maintained over 90% of viewers on the highest resolution available and cut delivery costs by up to 65%. The technology allows media organizations to offload up to 80% of traffic from CDNs, ensuring scalable, sustainable, and reliable streaming, even in regions with limited infrastructure 

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Meet System73 in Madrid

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If you're heading to SportsPro Madrid, you'll get the chance to meet Jonathan Gibson. You can talk about the specific challenges you're facing with content delivery and see how System73 can help you optimize performance, reduce costs, and improve audience satisfaction. If you're interested, you can schedule a meeting to learn exactly how our Data Logistics Platform works.

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Keep an eye out for the “Book a meeting” link on our social media channels to lock in your spot with Jonathan at SportsPro Madrid. Or, for more insights into live streaming and live video delivery by System73, or for more about our Data Logistics Platform, visit www.system73.com.

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