
The metaverse, the continued OTT war, and the return of live sports have come together to create a new landscape in which quality of experience (QoE) is somewhat taking a backseat to more engaging options. However, these new video formats and competitive landscape leave no room for error as has been the case for the past several years.
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After the Grammys’ viewership numbers hit a record low in 2021 and multiple media outlets claimed the Oscars had lost touch with viewers, how did 2022 shape up for the two juggernauts of the award ceremony industry?
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Companies like Meta, Microsoft, and Epic Games are investing heavily into what some people believe to be the future of content consumption. With predictions of the AI and AR industry reaching up to $1 trillion in value by 2024, it’s time for streaming companies to start getting their foot in the door. Let’s go over what you need to know.
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